Woolrich Outdoor Foundation x Selva Urbana

The Woolrich Outdoor Foundation is pleased to announce its collaboration with Selva Urbana, a nonprofit organization dedicated to improving urban lands through the creation of urban forests. The Woolrich Outdoor Foundation and Selva Urbana are both 1% for the Planet partners who share the same commitment to the planet: protecting and enhancing the land by engaging local communities to work together—one small gesture at a time—to create a better future.

We worked together to carry out two joint urban forestation initiatives in the metropolitan areas of Milan and Bologna. These projects engaged not just our team but also the community and local authorities, fostering collaboration among diverse urban stakeholders.