Browsing Archive

January, 2013

An open letter from Woolrich, Inc. President Nick Brayton

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…Last week, at the Outdoor Retailer Winter Market show in Salt Lake City, Utah, Woolrich, Inc. President Nicholas P. Brayton issued an open letter to the public on the company’s commitment to domestic manufacturing. Brayton’s open letter addresses the company’s current and past U.S. manufacturing challenges and outlines future strategic goals to bring manufacturing back to the historic Pennsylvania Woolen Mill… 

      

       Nicholas P. Brayton – President

       CORPORATE ANNOUNCEMENT

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It’s a popular thing to be manufacturing in the United States right now.  Companies of all sizes are listening to their consumers and their hearts, and finding a way to build it here again.

At Woolrich, we have been actively manufacturing in the United States since our company’s founding in 1830.  We proudly operate the oldest continually running mill in America, right here in the town of Woolrich.

As proud as we are of our manufacturing legacy, it’s true that we don’t make 100% of our products in the USA as we once did.  As the global economy grew and matured over the last 20 years, many core mill customers took their woolen business overseas.  To remain relevant, competitive and solvent, we made the same difficult choice.

In today’s world, the hard reality is that making things here is hard to do.  But like our customers who embrace adventure every day, Woolrich is preparing to tackle a new challenge… bringing manufacturing back to Pennsylvania, one step at a time.

Toward this end, Woolrich is setting three significant domestic manufacturing goals:  for our mill, for our customers, and for our brand.

1. To increase the yardage of wool produced in our woolen mill by 50% in 2013.

2. To introduce a 100% American-made apparel collection in Fall 2013.

3. To increase our American-made product offerings by 2015, ensuring that more than 50% of Woolrich Woolen garments proudly include American-made wool.

In the coming months, for Woolrich to set and accomplish these goals, it’s going to take more than a company commitment.  It’s going to take support from our loyal customers as well.

At Woolrich, we are proud of our rich heritage, and eager to begin writing the next chapter of the American manufacturing story.  Moreover, we are excited to work side by side with you to accomplish these worthwhile goals.

 

Sincerely,

 

Nicholas P. Brayton

President

Woolrich Inc.

Legendary wool fabric, now sold by the yard

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When John Rich II built his first mill on Little Plum Run in 1830, there were two urban centers in the Commonwealth: Philadelphia and Pittsburgh.

The advent of a logging boom in the 1830s and 1840s spurred new industry and enterprise, largely supported by the area’s abundance of water resources. Lumber camps and timber yards popped up along rural Pennsylvania riverbanks.  In the 1860s, Pennsylvania was the nation’s leading lumbering state.

Taking advantage of the close-by market, Rich sold his wool fabric to loggers and lumberman off the back of a mule cart. At a time when spinning wheels and looms were standard fixtures in homes, Rich traveled camp-to-camp selling fabric to loggers’ wives who then turned the fabric into clothes.

More than 180 years later, Woolrich’s legacy for producing exceptional wool fabric endures.  Skilledtechnicians still practice the centuries-old craft at the fabled Woolen Mill in Woolrich, Pennsylvania. Now, for the first time in many years, Woolrich is continuing the tradition of offering premium wool fabrics in bulk yardage.

The fabric is proudly made at the company’s historic headquarters in Woolrich, Pennsylvania.  Now, the soft, American wool that’s been prized for its unmistakable quality for years is available on Woolrich.com.

Woolrich’s iconic 14oz. Historic Buffalo Check Wool Fabric, the 22-24 oz Pea Coat fabric, and the 21 oz Reenactment fabric are available online by the whole yard only with a minimum of one yard and a maximum of ten yards.

Orders for ten yards or more can be placed with our customer service department, Monday-Friday 8am-5pm EST, at 1-800-966-5372. Please note that as all fabric orders are custom cut, Woolrich® cannot accept exchanges or issue refunds for returns. All sales are final.

For more information or to order online, click here. 

Featured photo copyright Carl Corey, BLUE- A Portrait of the American Worker. 

 

What is a rebus? The highest form of riddle

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Re-bus  noun \ˈrē-bəs\ : a representation of words or syllables by pictures of objects or by symbols whose names resemble the intended words or syllables in sound; also: a riddle made up of such pictures or symbols. (http://www.merriam-webster.com).

This modern word play relies on the sounds of words rather than the spelling; symbols replace letters and can be read up and down, in addition to left to right.

The Pabst Corporation first popularized rebus puzzles, after they used the visual puzzles to promote Lone Star Beer. The puzzles popped up under the caps of National BohemianLucky LagerFalstaff, OlympiaRainierHaffenrefferKasselPearl, Regal, BallantineMickey’sLionsheadNarragansett and Texas Pride during the 1970s and the 1980s.

Inspired by the Pabst Corporation’s efforts, Woolrich has hidden three rebus puzzles in the new digital catalog, WoolrichUSA.com.  Each rebus puzzle translates to its own independent  “solution” when solved.

As you’ll notice, each rebus is missing one clue that is very helpful to solving the puzzle.  To learn the missing clue, stay tuned to the Woolrich Facebook page.

Find and solve each of the American-themed puzzles “woven” into the fabric of the site, and submit all three solutions for a chance to win one of 100 American-made prizes.

Submit your three solutions by email to rebus@woolrich.com or by US mail to Woolrich American Riddle, PO Box 1834, Waitsfield, VT, 05673.

Please include your full name, email address and phone number.  These will only be used for the purpose of contacting you in the event you are selected as a winner.  Please see our privacy policy for additional information.

Correct solutions must be postmarked on or before January 31, 2013, or received electronically by 11:59 p.m. EST to be entered in a prize drawing for one of 100 American-made prizes, including 25 Woolrich Fawn Grove blankets; 50 pairs of Woolrich socks, 20 Woolrich Calendars featuring imagery of the mill in action, and five Woolrich iPad cases. Winners will be notified on or around February 15.

 

Follow, tag, post and pin Woolrich!

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With so much going on at the fabled Woolen Mill here in Woolrich, PA, it’s hard not to share the good news with our loyal, multi-generation customer base.

Communication has evolved over the more than 180 years we’ve been in business, and these days we’re following, tagging, posting and pinning all about what’s going on, and what’s coming out of the mill.

Follow Woolrich1830 on Instagram for insta photography taken within our walls and beyond. Use hastag Woolrich1830 to show us your photos of all things Woolrich.

On Twitter, follow us @Woolrichinc for snippets of information, photos, news and more as we celebrate the beginning of 2013.

Pinterest users can follow our pins at WoolrichInc, and repin photos of our favorite new looks to your personal or shared boards. When pinning directly from our site, don’t forget to include a link to Woolrich.com!

Of course we’re also  on Facebook, where our more than 25,000 friends can caption photos, share our posts, and stay abreast of news from Woolrich.