The Alaskan Shirt survives its gold coast legacy

In August 1896, American prospector George Carmack filed claims to four strips of gold-laden ground just south of Alaska’s Klondike River.  

By the end of the month, the majority of the region had been claimed and the last great American Gold Rush was on.   An estimated 100,000 would-be miners left their homes on the American Frontier to attempt the treacherous Chilkoot Pass Trail en route to the Klondike River.

Extreme winter weather conditions hindered travel: only a third of the miners successfully arrived in the Klondike.  And although the gold was not easily mined, an estimated $1,139,000 worth of revenue still poured into American ports that year.

Capturing both the dream and the dangers of the frozen Yukon, Woolrich released their legendary Alaskan Shirt design — a signature piece that has become one of their hardiest, most enduring designs.

Made from a washable wool blend fabric, the Alaskan Shirt is rugged enough to be worn for days on end in the field.

The snap-front placket, pockets, and cuffs gives the heritage-rich design a touch of modern ease, making it simple to slip on and off over a t-shirt or turtleneck.

During the Gold Rush, an estimated 1.25 million pounds of gold was harvested along the Klondike River and surrounding tributaries.  And although mining in the Klondike region waned with news of gold found in Nome, Alaska in 1903, the Woolrich Alaskan Shirt continues to be discovered, generation after generation.



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